Breaking news

“You measure a democracy by the freedom it gives its dissidents, more In one of the biggest leaks ever of offshore financial records, the more The Champaran Foundation, in collaboration with InFeed, is inviting entries more The recently concluded German elections on September 26, 2021 have given a more According to latest news reports, China has been on a defense infrastructure more A new line of argument has already come to dominate the public sphere: it’ more The government has gone one step further to detect community spread of the more The government has issued an order to abolish the six allowances, including more Aarogya Setu application launched by NIC is aimed to track COVID-19 affected more SEOUL| South Korea’s unemployment rate was unchanged in April as the more Amid the outbreak of Corona pandemic in the country, Indian government has more Prime Minister Narendra Modi in his address to the nation on Tuesday indicated more Corona infection in the country is taking a macabre form. So far, more than 74 more Congress General Secretary Priyanka Gandhi Vadra has written a letter to UP more On Tuesday, Prime Minister Narendra Modi announced a package of Rs 20 lakh more

BJP Tops the List of Facebook Spending in Last 18 Months

BJP Tops the list of Facebook Spending

BJP became the largest advertiser on Facebook in India on “social issues, elections and politics” in a period of last 18 months in which it spent around 4.61 crore since February 2019. The top 10 spenders in the category also include four other advertisers linked to BJP. Out of them three share the same address in Delhi as the ruling party’s national headquarters.

These four include two community pages ‘My First Vote for Modi’ (Rs. 1.39 crore) and ‘Bharat Ke Mann ki Baat’ (Rs. 2.24 crore); Nation with Namo, which is categorised asa a news and media website (Rs. 1.28 crore) and a page affiliated to BJP leader and former MP R K Sinha(Rs. 0.65 crore).

BJP is followed in its spending by Congress party with Rs. 1.84 crore, way back behind the total spending by the ruling party (Rs. 15.81 crore). The period includes the general elections in April-May 2019, which saw the BJP return to power with a big majority.

Besides BJP and Congress, Aam Aadmi Party is also among the top 10 category with a spend of Rs. 69 lakh.

Facebook India’s total ad spent under this category since February 2019 amounts to Rs. 59.65 crore with the ads spread across other Facebook properties as well including Instagram, Audience Network and Messenger.

Story Page